May 7th, 2009
In my previous post, Jeff Mills says, “Don’t build your MLM using Internet Marketing!” we had about 25 people comment about my video and about my stance on this great industry.
I have a part 2 which I want to play for you now which is a continuation of my philosophy and then I’ll have some instructions on what we are going to be doing next.
To get more information, make sure you sign up for my free webinar which I am doing on Saturday, at 2:00 pm EST/ 1:00 pm CST / noon MST / 11:00 am PST.
I am teaching people warm market recruiting only for 90 days before they even begin to learn how to do any online marketing.
I think the "bring em in and teach branding and IM stuff" which is stuff I used to teach is full of hooey and a quick way to let people fail. It leaves them lost in so many things they gotta do and learn…. I just want people DOING.. not learning, they’ll all make money much easier, quicker and with less pain.
The high ticket stuff is too much money for peeps to go to friends and family and do it true MLM, networking style, but with our low entry points of 3 ways to get in… peeps have a much better chance of getting their warm market and the masses involved with us as it will be the giant killer.
My strategy is to train and help people do warm market recruiting, only using the phone to their "resource lists"
Doing it this way for the first 90 days is the key to seeing people get their first check in 30 days, as I teach them how to make the traditional list and approach their contacts. Doing this eliminates having to teach any IM stuff, PPC, blogs, SEO, branding, videos, etc.. and also keeps the money in their pockets so they do not have to spend money on advertising as their warm market is free.
Doing it this way, I am modeling a successful system that has worked for 1000′s of distributors.
If I can get someone to open their mouths and recruit by just being an inviter and that’s all they have to master on the front, then I teach them closing skills on the back, my teams will no longer be a trail of tears from the Coastal years where I made millions and no one else made squat cause they could not open their mouths and sell $11k products to people in their warm markets.
So, with my model, we teach people a simple 10 second closing script to get an interested person to do one of a few things.
1. Say yes to a live presentation meeting/networking meeting at a local restaurant
2. say yes to a live house party presentation with a DVD video
3. Say yes to a live webinar
4. Say yes to a live conference call
5. say yes to a recorded webinar on the web
6. Say yes to a recorded conference call
My group is never to do any sales presentations or selling or convincing or explaining about this business unless they are in the closing phase and going to close the sale or unless I have given them the presentator title and they are skilled and trained in doing presentations.
I want people to master doing the invite first, and if they do, they’ll never need to buy advertising or leads for 90 days.. even possibly ever!
If they tap out their warm market and go through all their lists and if they do not find success that way, well, chances are they probably will not succeed in this business either, but I’ll still give them the benefit of the doubt, and I’ll teach them about cold calling biz opp leads or networker leads using systems like citalink to do the same thing… inviting people through the 6 methods, and then teach them how to close.
I’ll do more advanced online marketing stuff with people, or lead gen stuff after 90 days after there are strong foundations planted, and I’ll not be doing 20 ways to do lead gen… it’s just a couple methods done over and over and meeting people as you live life and opening up your mouth.
Kinda revolutionary huh? Counter the culture… when everyone is going one way… do the opposite and get better results.
Now, me? I’ll keep doing what I personally know how to do as well, but I won’t be teaching people my methods… they cannot duplicate me.
So, that’s how I am gonna roll it out… how you’d do it is up to you… but I bet my downline is stronger, more committed for long haul and stays with this longer than anyone else’s and has more fun doing it than the people struggling and spending money on stuff with no success.
Oh ya, we also have a call center, which people can 3 way into once their lead has been through a presentation and the sales center will close that sale for them. But I am not too keen on it until the sales center gets more reps and more hours. People will call to 3 way and no one will be there to close the sale, so you need to teach people to be self-sufficient.
So, that’s my plan, what do you think? Sign up for th webinar!
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