On April 1 I made some big changes to a couple of pages with my travel business.

Instead of just asking for Name and email in the opt in box, I added a phone #. Would my optin’s increase or decrease because of the extra box? Would people leave my site and go elsewhere? Would they leave the phone # blank or put junk in there? I was scared at what would happen.

But surprise me, in the last 5 days over 34 people have put their phone #’s in the boxes and surprisingly, almost all of them are good numbers too. Wow, if I would have bought home business opportunity seeker leads, I would have paid at least $5.50 per lead and those leads would have cost me over $165 to buy.

Now I have totally customized leads, perfect for the home bases business leader, and I can call them, introduce myself or do a voicebroadcast introduction.

I cannot believe I never added the phone # box in 3 years on my optins. Well, now I have it and you should do a test to see if adding a phone # box on your forms will get you a better lead too?

Oh… one more thing I also began doing… I have my autoresponder send me a notice of every optin, the moment they fill out the form, so now my leads are also REAL TIME, steaming hot, just been born, and those again, are the best leads to own, exlusive to me, locked into my Autoresponder System and now getting robotic calls and emails from me, soon to join me in business.

Set your business up this way, you’ll make more money.